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The website plettenbergbay.vacations-in-south-africa.com has the following in the homepage, "Holiday Resort in Plettenberg Bay The Forever Resort in Plettenberg Bay is a magnificent Nature Resort situated 6 km East of Plettenberg Bay on the Garden Route." I analyzed that the website also stated " Garden Route Wolf Sanctuary Wolf Sanctuary Located Between Plettenberg and Knysna The Garden Route Wolf Sanctuary, located between Plettenberg and Knysna, More Info." They also stated " Plettenberg Bay Things to Do." The meta header had forever resort plettenberg bay as the first search term. This keyword was followed by garden route accommodation, plettenberg bay, and plettenberg bay camping sites which isn't as important as forever resort plettenberg bay. The other words they used was plettenberg bay caravan park. plettenberg bay holiday resort is also included but will not be understood by search crawlers.