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The website knysna.vacations-in-south-africa.com has the following in the homepage, "Adams Guest House Knysna Accommodation in Knysna Adams Guest House is located in the popular Garden Route town of Knysna." I analyzed that the website also stated " The Guest House is situated within easy reach of the CBD, shops, waterfront, restaurants and the many activities and attractions Knysna offers." They also stated " Southern Comfort Western Horse Ranch. Southern Comfort Western Horse Ranch Affordable Accommodation near Plettenberg Bay and Knysna Southern Comf." The meta header had garden route accommodation as the first search term. This keyword was followed by guest houses in knysna, holiday accommodation in knysna, and knysna bed and breakfast which isn't as important as garden route accommodation. The other words they used was knysna guest houses. knysna overnight accommodation is also included but will not be understood by search crawlers.